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Question 64·Easy·Command of Evidence

Time Participants Spent Reading about Five London Museums

Museum NameRankingPercentage of total time spent reading about museum by participants provided with rankingPercentage of total time spent reading about museum by participants not provided with ranking
British Museum13618
National Gallery22120
Tate Modern41617
Victoria and Albert Museum51423
Natural History Museum31322

Researchers recently conducted an experiment to understand how we use rankings to make decisions. They created a fictitious travel website describing five museums in London. Then, they invited two groups of participants, who had never visited the museums, to review the site and select the museum they would be most likely to visit. Meanwhile, the researchers tracked the amount of time each participant spent reading about each museum. For one group, the website ranked each museum, titling the page “The Top 5 Museums in London.” For the other group, the museums and their descriptions were not ranked. The researchers concluded that when reviewing ranked lists, we tend to focus on the top-ranked option.

Which choice best describes data in the table that support the researchers’ conclusion?